Insights from the Content Marketing Experts at Mintent

Create content that converts, and learn how to be a more effective Marketer.

Latest Blog

Preparing a Smart Covid-19 Marketing Plan

Before you put a full stop to your marketing plans in response to the Covid-19 pandemic, think long term. For the foreseeable future, you will need to connect with your customers entirely online. By maintaining your presence on a consistent basis with thoughtful, helpful and appropriate messaging throughout the crisis, you can avoid joining the […]

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Video conference call
Addressing Content Process Needs in the New World Order

Over the last couple of weeks, organizations around the world have been scrambling to make working from home their new normal in a concerted effort to flatten the curve of COVID-19. Here at Mintent, we are in the same boat, though many of us have been working from home off and on for a while […]

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Open office space
How to Create a Contingency Plan for Your Company’s Content

How well is your company equipped to handle a crisis? Do you have a plan in place to help get through challenging times? Events such as the Covid-19 pandemic have proven many companies struggle to handle fast-moving changes and are unsure how to navigate this uncharted territory. Whether you’re an agency accommodating remote-work employees or […]

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Mountain highway with blog title overlay
On the Road(map) with Mintent Software in 2019 and Beyond

As we hit the throttle and drive headlong into the roaring 20s, we’d like to take a quick peek in the rearview mirror and see all of the exciting changes, improvements, features and new plans added to the Mintent Content Marketing Platform roadmap. Workflow is the Heart of a Content Marketing Engine A solid workflow […]

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Higher ed students
Content Marketing & Search for Higher Ed [Webinar]

Upon meeting at a recent PSEWEB higher ed conference in Saskatoon, Saskatchewan (Canada), folks from Mintent and Funnelback quickly came to realize they and their marketing technology platforms had quite a bit in common. In fact, they identified a number of synergies in how their site search, SEO and content marketing features are designed. Both […]

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Best practise social media templates for images & graphics
Best Practice Social Media Templates for Images & Graphics

Whether you’re starting a new business or finally getting your company online, setting up your social media accounts is an important task that you can’t ignore. However, venturing into creating business profiles and developing an online presence is a little different from creating your own. Using a social media template can reduce the overall length […]

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What is a content marketing platform
What is a Content Marketing Platform?

The ability to use digital platforms to offer content to our audiences has exploded over the past fifteen years. Content can be found everywhere and one could even argue content is what makes up almost the entire digital sphere. Our audiences can find our content on social media, on video networks, in the over 4 […]

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Mintent's top 3CMA speakers
Mintent’s Top 5 Speakers at 3CMA You Can’t Miss

The Annual City-County Communications and Marketing Association Conference (3CMA) is underway in Denver, Colorado and Team Mintent is on the ground listening, learning and evangelizing content marketing for municipalities. From September 4th to the 6th, 450 attendees will have access to fantastic speakers from across the continent who are ready to share their stories and […]

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Mintent's top CMW speakers
Mintent’s Top 12 Speakers at Content Marketing World You Can’t Miss

Content Marketing World and Expo 2019 is here! Once again content marketers extraordinaire, newbies and veterans will gather in Cleveland, Ohio from September 3rd to the 6th to watch, listen, learn and network with like-minded people. We hope to be inspired, gain insights and better understand the ever-changing landscape of content marketing, technology and best […]

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Top 3 reasons why a single-page site is bad for SEO
The Top 3 Reasons Why a Single-Page Website Is Bad for SEO

Are you thinking about building a new website, leaning towards a single-page scrolling (aka parallax) website and wondering to yourself, are single-page websites bad for SEO? Well, I’m here to tell you the answer is yes and there are plenty of reasons why! In this article, we will provide insight into what a single-page website […]

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