Social Media

How to use Google My Business to boost your content & SEO

July 8th, 2020 by

Knowing how to use Google My Business is standard for every digital marketer, right? Actually… no. While there are plenty of lengthy-but-vague help docs out there, finding answers to specific problems can be challenging. To take some of the leg-work out, we’ve created a handy worksheet and chart tool to determine your eligibility, and to […]

Context Marketing: 5 Foundational Elements to Consider When Mapping a Content Campaign

May 29th, 2020 by

Originally appeared in Search Engine Journal on May 13th, 2020 Creating a new piece of content or an entire campaign? Consider these five foundational elements to achieve proper context and optimal results. Modern SEO, aside from ensuring the creation of structured, search-friendly documents, is all about creating relevant, contextual content your desired audience wants to […]

5 Ways You May Be Sabotaging Your Content Marketing Campaigns

April 29th, 2020 by

Originally appeared in Search Engine Journal on March 4th, 2020 Do you want to drive more engagement and traffic via the social channels you are distributing your content to? Of course, you do. However, developing and managing effective modern content marketing and social media campaigns are easier said than done. With the dawn of a […]

Ready to Rocket List 2020 Names Mintent as One of the Top Tech Companies in BC

April 15th, 2020 by

This week, the announcement was made that Mintent has been selected as a top Information & Communications (ICT) company by the ‘Ready to Rocket’ business recognition program. Each year, Ready to Rocket identifies and showcases top-performing tech companies in BC who are most likely to outpace their competitors in the technology sector. Now in its […]

Preparing a Smart Covid-19 Marketing Plan

March 31st, 2020 by

Before you put a full stop to your marketing plans in response to the Covid-19 pandemic, think long term. For the foreseeable future, you will need to connect with your customers entirely online. By maintaining your presence on a consistent basis with thoughtful, helpful and appropriate messaging throughout the crisis, you can avoid joining the […]

Best Practice Social Media Templates for Images & Graphics

October 8th, 2019 by

Whether you’re starting a new business or finally getting your company online, setting up your social media accounts is an important task that you can’t ignore. However, venturing into creating business profiles and developing an online presence is a little different from creating your own. Using a social media template can reduce the overall length […]

Mintent’s Top 5 Speakers at 3CMA You Can’t Miss

September 2nd, 2019 by

The Annual City-County Communications and Marketing Association Conference (3CMA) is underway in Denver, Colorado and Team Mintent is on the ground listening, learning and evangelizing content marketing for municipalities. From September 4th to the 6th, 450 attendees will have access to fantastic speakers from across the continent who are ready to share their stories and […]

Mintent’s Top 12 Speakers at Content Marketing World You Can’t Miss

August 29th, 2019 by

Content Marketing World and Expo 2019 is here! Once again content marketers extraordinaire, newbies and veterans will gather in Cleveland, Ohio from September 3rd to the 6th to watch, listen, learn and network with like-minded people. We hope to be inspired, gain insights and better understand the ever-changing landscape of content marketing, technology and best […]