The Leading Content Marketing Platform for Communicators in Higher Education

Mintent is a Content Marketing Software specifically well-suited to education organizations. Many of our best clients are marketing or communications professionals working in education. The reason why communicators in education find Mintent valuable is because:

  • Communications functions are often spread across different departments
  • Organizations often have a number of specific audiences with varying content needs
  • Stringent approval processes are required
  • Teams find using disparate tools for content management and measurement across departments cumbersome

“Now, we’re all on the same page using the same platform. It’s made a huge difference. We’re hyper-focused on our audience and on storytelling in a way that brings value to each separate audience segment. It has also helped us to streamline the workflow and approval process, and make cross-functional collaboration so much easier.”

– Amy Jordan, Senior Content Strategist

Features

CALENDAR

Get a bird’s eye view into all of your marketing activities

Create a unified workflow for every project with Mintent’s intuitive content marketing calendar. Using our centralized calendar will provide your team with complete visibility, and allow you to ditch the confusing spreadsheets.

WORKFLOWS

Move work forward with automated team workflows

Automated workflows allow you to assign tasks to teammates and communicate clearly across the entire team. Each team member will get notified when their up to bat, so you can hit every deadline, and say goodbye to confusing email chains, complicated spreadsheets, and micromanaging!

ASSET LIBRARY

Centralized location to store & share all marketing assets

Content marketers produce content of many different types- from blog posts to infographics, to videos. With Mintent, you can store all of your team’s content in one place, and make it easy to share and keep track of the most current version.

COLLABORATION TOOLS

Collaborate with your entire team and let the ideas flow!

Let your entire team chat, comment, and ideate within the app. With our ideation & requests feature, you’ll get a central place to collect, store and curate ideas before pushing them to your editorial calendar for execution. Tag ideas for easy search, retrieval and reporting.

Book a Demo

We’d love to show you how you can get the same results as NEA and NYU. We can help your organization transform and optimize your content marketing process from start to finish. Book your personalized demo today.

Demo Form

  • This field is for validation purposes and should be left unchanged.