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Digital Marketing Specialist


Barrie, Ontario

Mintent is currently seeking a Digital Marketing Strategist who possesses a broad range of digital know-how along with an in-depth understanding of marketing and communication principles. Previous digital agency experience is preferred.

Duties and Responsibilities

  • Work collaboratively with the Digital Services Team Lead to implement and execute clients’ digital marketing strategies
  • Provide assistance in executing on and off-site web presence audits to identify strengths, weaknesses, opportunities, and threats including technical reviews of website, content, social media accounts
  • Make digital ads, SEO, social and content marketing optimization recommendations (in conjunction with other practice area leads) based on current industry best practices
  • Implement optimized onsite content
  • Conduct on-going keyword research and analysis as is relevant to clients’ objectives.
  • Assist in implementing the digital marketing strategy for organic campaigns
  • Report on project progress and web presence optimization results based on defined timelines and goals (weekly, biweekly, monthly and/or quarterly)
  • Setup and/or configure marketing technology software as required
  • Deliver projects on time and within scope

Qualifications

  • 2 to 3 years experience in one or more of the various digital marketing disciplines: paid and social advertising, SEO, content marketing, social media, and foundational brand work
  • Demonstrated ability to implement a digital strategy
  • Google Analytics, Ads or other relevant certifications
  • Strong knowledge of Microsoft Office Suite and G-Suite products
  • Proficient with WordPress or other CMS
  • Adaptable and agile
  • Possess out-of-the-box thinking
  • Strong time-management skills
  • Attention to detail and excellent organizational skills
  • Can operate in a fast-paced environment

What We Offer

Mintent offers a fun, flexible working environment, comprehensive benefits, and the opportunity to broaden your experience working with a variety of B2B and B2C clients in a variety of digital marketing disciplines!


Please submit a resume and cover letter to hr@getmintent.com. Only those candidates that are selected for an interview will be contacted.