fbpx
mintent marketing workshop header

Content Marketing is at the core of all marketing and digital marketing strategies. Its importance spans across the organization’s entire customer journey from awareness to conversion and beyond. Yet as we invest in, build out and distribute these fundamental content assets we still don’t know what is working and what is not working.

Join Matt and Krista on June 19th from 7:30 A.M. to 9:00 A.M. at this invitation-only event where we will help stop the Random Acts of Marketing with these 5 Best Practices:

  1. Digital Brand Foundations - Do you know who your buyer is, how and where to talk to them?

  2. Technical Discoverability Foundations - Is your web presence’s technical foundation spic and span?

  3. Digital Marketing Teams - Is your marketing team equipped to execute on your marketing strategy?

  4. Marketing Technology Stacks - Optimize the whole process from keywords, competitors, calendar and content.

  5. Metrics and Measuring - How do I prove progress, content engagement, and ROI?


Doors open at 7:00 A.M. Continental breakfast & coffee will be served.

REGISTER FOR THE EVENT

  • This field is for validation purposes and should be left unchanged.

Speaker Bios

KRISTA LARIVERE

Chief Marketing Officer, Mintent
Having founded and successfully exited three digital marketing companies, most recently gShift, which was acquired by Mintent, Krista has been ranked as one of Canada’s top female entrepreneurs by Profit’s W100. Krista leads the strategic direction of Marketing at Mintent.

MATT DION

CEO, Mintent
Matt is a consummate thought leader in the areas of digital marketing, experience-driven commerce, commerce strategy, marketing, and business development. His unique insights on how executives can build digitally-enhanced experiences that unlock new value have been featured in numerous technology publications.